Business Planning in Export

Business Planning in Export

Business planning in export consists of what needs to be done and steps to be taken in order for all processes to proceed in a planned and uninterrupted manner. We can list these steps as follows:


- Gaining the title of exporter

- Promotion and negotiations with potential buyers

- Reaching an agreement with the buyer

- Preparation of products for export in accordance with the terms of the contract

- Obtaining the necessary permits/approvals according to the exported product and country

- Preparation of documents that differ according to the product and country

- Negotiating with the bank regarding payment transactions

- Making an agreement with the company that will carry out logistics operations

- Making an agreement with the customs broker and preparing the contract

- Preparing the necessary documents for the export of the goods,

- Delivery of the goods to the carrier and completion of customs clearance

- Bringing the export price to the country through the relevant bank

- Closing and finalizing the export file



Evaluation of the Foreign Sales Potential of the Enterprise: The internal competencies and capacity of the enterprise in export are revealed.

Market Research: Research is conducted and informed about the competitive environment, legislation and regulations, and trade barriers regarding the market to be entered.


Selection of the product subject to export and fulfillment of export obligations regarding the product: First of all, the preparations for reviewing the lists of products whose export is prohibited and subject to authorization and obtaining the necessary licenses and permits and documents related to the products subject to the standard are completed.


Reaching the Importer: Desk and field researches are carried out to reach the importer (using the virtual environment, participating in fairs and working with intermediary firms, using the services of the Ministry of Economy, Exporters' Associations, Chambers of Commerce and Industry).

Submitting an Offer to the Importer and Sending a Proforma Invoice: By sending an offer invoice and a sample, it is ensured that the conditions of agreement in export are created.


Preparation and Signing of the Export Contract: The negotiations regarding the export conditions presented to the importer by the exporter or the person authorized on his behalf are completed and the mutual expectations and commitments are put in writing, the contract is prepared and signed by the parties.



Registration of Exporters' Associations and Customs Administrations: Membership registration is required in order for the exported product to be exported through the Exporters' Associations to which one is a member. For business planning in export, the relevant Customs Administration should also be contacted.


Authorization of the Customs Broker and Completion of the Customs Clearance Procedures: It is an important step to prepare the documents, which differ according to the product and country of export and which are mandatory to be prepared, on the one hand, by the customs brokers authorized by the exporting enterprise, and to prepare the customs declaration and start the export procedures.


Obtaining Required Permits and Approvals for Exports: It is necessary and important to pay relative dues to the Exporters' Associations for each export, to have documents such as ATR, Certificate of Origin approved by the Chambers of Commerce and Industry, and to obtain permissions from the relevant units for some exported products.


Contacting the Intermediary Bank: The details of the financial aspect of the export transaction should be clarified by negotiating with the bank.


Selection of the Logistics Service Provider Company to Carry out the Transportation and Storage Operations and the Realization of the Transportation: The selection of the right logistics company that will carry out the transportation, storage and insurance processes, which are the most important processes in foreign trade and must be completed smoothly, should be considered important in terms of business integrity.


Making the Payment Process and Fulfilling the Foreign Exchange Obligation by the Importer: The export process is completed without any problems when the importer completes its financial obligations before and after the exporter delivers the goods to the importer in accordance with the contract conditions.

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