Millennials, who started to make digitalization and purchasing decisions of companies during the pandemic period, will increase their B2B e-commerce volume by 70 percent in 6 years to $20.9 trillion.
The pandemic has put e-commerce in a period of unprecedented growth, not only for individual consumers but also for business-to-business commerce. The next growth wave in e-commerce, which accelerated with digitalization and COVID-19, started and the business-to-business (B2B) e-commerce volume, which reached 12.2 trillion dollars with 18.2 percent growth in 2019, grew by more than 70 percent by 2027. It is predicted to reach $20.9 trillion.
80% of B2B sales will take place online
In the report titled 'B2B E-commerce Guide: The New Wave of Growth in E-commerce', which is a guide to B2B sales, it is stated that the interactions between global trade suppliers and buyers are rapidly shifting to digital channels, and by 2025, 80 percent of all B2B sales will be online. is predicted to happen. 35.6 percent of B2B companies expect an increase of up to 75 percent in their online sales. It is estimated that 12 percent of global B2B sales in 2020 are realized through online channels, and this figure is expected to increase rapidly.
'Quarantine will unlock e-commerce and logistics'
In his speech at the virtual meeting, John Pearson emphasizes that the key to the COVID-19 crisis is e-commerce and global logistics. Emphasizing that the volume of online commerce has increased significantly in both B2C and B2B during the pandemic, Pearson said, 'E-commerce and global logistics have become the key to unlock local shutdowns, sustain economies and mitigate the impact of Covid-19 for many of our customers.' he said.
Millennials make 73 percent of B2B purchases
The fact that the Covid-19 pandemic has accelerated digitalization and that both B2C and B2B purchasing processes are moving to the technology-dominated millennial generation are among the most important drivers of the global growth of e-commerce. Millennials already make up 73 percent of B2B purchasing professionals in decision-making positions.